Unlock New Opportunities as a Product Marketing Expert

5 days ago


Mysore, Karnataka, India beBeeMarketing Full time ₹ 75,00,000 - ₹ 1,50,00,000
Product Marketing Professional Opportunity

About the Role:

  • Lead marketing efforts to boost engagement and repeat purchases on our website, positioning it as a top shopping destination.

Key Responsibilities:

  • Market the value proposition and features of our website.
  • Develop compelling feature positions and messaging.
  • Plan and execute multi-channel marketing campaigns.
  • Conduct user research to gather valuable insights.
  • Collaborate with Product, Engineering, Brand, and Customer Success teams.
  • Finalize creative briefs and identify key user segments.
  • Track KPIs and refine messaging and campaigns.

Requirements:

  • 2+ years of experience in product marketing.
  • Experience working in B2C, preferably direct-to-consumer brands.
  • Strategic planning and execution skills.
  • Ability to analyze consumer insights and data.
  • Messaging and positioning strengths.
  • Strong analytical skills to track KPIs and adjust strategies.

Why Join Us:

We're India's largest digital-first FemTech brand, with over 10 lakh engaged women. We co-create products with our community and fuel the D2C revolution through deep consumer insights and investments in technology.

Our innovative, chemical-free sanitary pads have transformed women's wellness in India. We develop holistic solutions for real women's problems, building a wellness platform with great products, an impactful community, and personalized customer experience.



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