Email Marketing Campaign Specialist

10 hours ago

Nagpur, Maharashtra, India beBeeEmailMarketing Full time ₹ 15,00,000 - ₹ 25,00,000

Job Title: Email Marketing Campaign Specialist

We are seeking a highly skilled Email Marketing Campaign Specialist to join our team. In this role, you will be responsible for managing and executing end-to-end email campaigns across various platforms.

The ideal candidate will have a strong passion for email marketing and excellent analytical skills. You will work closely with the Martech team to develop insights from complex data sets and communicate them internally and to clients.

This is an exciting opportunity for someone who enjoys working in a fast-paced environment and is eager to take on new challenges. If you are a motivated and detail-oriented individual with experience in designing and developing email campaigns, we encourage you to apply.

Key Responsibilities:

  • Manage existing and new email campaigns on platforms such as Oracle Responsys, Oracle Unity, and Oracle Infinity IQ
  • Develop insights from complex data sets and communicate them internally and to clients
  • Optimize email campaigns across platforms and collaborate with the wider team to ensure optimal allocation across channels
  • Compile performance reports, ensuring data integrity and accuracy, and providing actionable insights

Requirements:

  • 4+ years of experience in designing and developing email campaigns using Oracle Responsys
  • Hands-on experience with Oracle Unity CDP implementation for at least 2 customers
  • Experience with development of business intelligence reports using Oracle Infinity IQ and familiarity with dashboard reporting and insights
  • Experience with hyper-personalization and A/B testing campaigns using Oracle Infinity IQ
  • Experience writing complex queries using advanced PL/SQL concepts and performance tuning
  • High proficiency with Excel, specifically with Pivot Tables and data analysis

What We Offer:

  • A dynamic and supportive work environment

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