Digital Media Specialist

2 days ago

Nagpur, Maharashtra, India beBeeDigital Full time ₹ 8,00,000 - ₹ 16,00,000

Job Title: Digital Media Specialist

We are seeking a highly skilled Digital Media Specialist to manage and deliver paid digital media campaigns.

This role involves planning, reviewing, and optimizing Paid Search and Social campaigns while supporting the team in reporting and managing client accounts.

Key Responsibilities:

  • Execute day-to-day paid search and paid social campaigns.
  • Review and manage client data proactively to ensure optimal campaign performance.
  • Track and report on campaign results, analyze data, and participate in weekly calls.
  • Generate campaign reports, handle pacing, QA, and trafficking.
  • Provide initial insights on campaign trends to executives and planners.

Requirements:

  • A logical thinker with strong analytical skills.
  • Excellent communication skills, both verbal and written.
  • Experience in running performance/KPI-based campaigns (CPL, CPA, CPI).
  • Able to work independently, demonstrating self-starter qualities, and capable of researching performance issues and formulating tangible solutions.
  • Strong understanding of various digital marketing functions such as paid advertising and social media marketing.
  • Proficiency in Microsoft Excel, including Pivot Tables, Forecasting, and Chart Building.

Benefits:

This role offers extensive exposure to Google Ads and Social Media advertising across platforms like META, TikTok, Snapchat, and Twitter.

You will have the opportunity to work with top brands in industries such as Automotive, Banking, Hospitality, Real Estate, Fashion, and Electronics for various markets.

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