Senior Brand Development Manager

22 hours ago


Nagpur, Maharashtra, India beBeeMarketing Full time ₹ 9,00,000 - ₹ 12,00,000
Head - Branding Job Description

Key Responsibilities:

  • Brand Strategy & Management:
  • Define and execute branding strategy aligned with institutional goals.
  • Ensure consistency of brand identity across all channels (digital, print, events).
  • Build brand recall and equity within the education ecosystem.
  • Public Relations & Media Management:
  • Develop strong relationships with media, influencers, and industry bodies.
  • Draft press releases, articles, and speeches for leadership.
  • Manage media coverage, crisis communication, and institutional reputation.
  • Digital & Social Media Presence:
  • Drive brand presence on social platforms.
  • Oversee content strategy, storytelling, and digital campaigns.
  • Leverage analytics for continuous improvement.
  • Events & Outreach:
  • Organize branding events, education fairs, conferences, and community outreach.
  • Ensure institutional visibility at national and international forums.
  • Stakeholder Communication:
  • Manage internal communications and alumni engagement.
  • Collaborate with academic, CRC, and admissions teams for brand alignment.


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