Digital Growth Strategist

13 hours ago


Allahabad, Uttar Pradesh, India beBeeGrowth Full time ₹ 1,50,00,000 - ₹ 2,50,00,000
Digital Growth Specialist Role

We are seeking a seasoned Digital Growth Specialist to join our team and drive business growth through digital channels.

This role involves crafting and executing strategies for new customer acquisition, increasing customer value through cross-selling, win-backs, and transaction intensity.

  • Develop initiatives to increase traffic on bank channels and drive conversion from target bases.
  • Analyse user journeys to identify improvement areas and optimize visitor and conversion rates.
  • Work with product, analytics, and digital marketing teams to design targeted campaigns and digital outreach.
  • Use data analytics and segmentation to create targeted marketing strategies, conduct A/B testing, and validate hypotheses.
  • Own end-to-end measurement frameworks for growth experiments, ensuring data accuracy and impact assessment.
Main Responsibilities:Customer Engagement Strategies:
  • Design and execute plans to boost customer engagement and retention.
  • Collaborate with cross-functional teams to enhance customer experience and drive business results.
Product Development and Launch:
  • Advise on customer needs and shape new features/products that meet their expectations.
  • Partner with Marketing teams to create awareness and engagement campaigns.


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