Performance Marketing Professional

2 weeks ago


Gurgaon, Haryana, India beBeePerformanceMarketing Full time ₹ 8,00,000 - ₹ 15,00,000

We are seeking a talented Performance Marketing professional to drive growth and success in our digital campaigns.

About the Role

Our ideal candidate has 3-5 years of experience in Performance Marketing, with expertise in Meta Ads and Google Ads. They will be responsible for planning, launching, and optimizing paid campaigns across various platforms, monitoring key performance metrics, and reporting results regularly.

Key Responsibilities
  • Plan and launch paid campaigns across Meta, Google, and other performance channels
  • Monitor and manage key performance metrics such as CAC, ROAS, CTR, CVR, and report performance regularly
  • Develop and test audiences, creatives, landing pages, and bidding strategies
  • Conduct A/B testing across ad formats and customer journeys to improve results
Requirements

To succeed in this role, you will need:

  • 3-5 years of experience in Performance Marketing, with proven expertise in Meta Ads and Google Ads
  • A strong understanding of digital marketing funnels, attribution models, and paid media KPIs
  • Proficiency in tools like Google Ads, Meta Ads Manager, GA4, and attribution platforms
  • A strong analytical mindset with a data-driven approach to decision-making
  • Creative thinking and the ability to work collaboratively with content and design teams

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