Performance Marketing Leader
22 hours ago
Design and execute SEM campaigns on Google Ads and Facebook Ads Manager to meet and exceed ecommerce sales targets.
Conduct advanced research on keywords, audience targeting, and competitive landscape to optimize campaign performance.
Utilize analytical tools to monitor campaign results and adjust strategies based on data insights to maximize effectiveness and efficiency.
Work closely with the marketing and ecommerce teams to ensure seamless integration of SEM strategies with broader marketing objectives and ecommerce goals.
Stay updated with the latest trends and best practices in SEM, performance marketing, and the ecommerce industry to continually refine and improve campaign strategies.
Requirements:
At least 3 years of experience in SEM specifically within the ecommerce sector, or 3-4 years of experience in performance marketing within an ad agency.
Expertise in Google Ads and Facebook Ads Manager, along with proficiency in analytics platforms such as Google Analytics.
Strong understanding of keyword research, audience targeting, and competitive landscape optimization.
Excellent analytical and problem-solving skills to adjust strategies based on data insights.
Benefits:
Competitive salary range of $80,000 - $110,000 per year (estimated).
Ongoing training and development opportunities to enhance your skills and knowledge in digital marketing.
Opportunity to work with a leading ecommerce company that values innovation and customer satisfaction.
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