
Senior Digital Marketing Strategist
5 days ago
Job Overview:
We are seeking a skilled YouTube Ads Specialist to join our team. This role will involve planning, executing, and optimizing YouTube ad campaigns to generate business leads.
Key Responsibilities:
- Develop audience research and targeting strategies.
- Collaborate with the creative team to develop video ads, scripts, and funnels.
- Monitor performance, run A/B tests, and ensure ROI-positive campaigns.
- Prepare and present campaign performance reports for clients and leadership.
Requirements:
- 3-5 years of experience in running YouTube Ads campaigns.
- Strong track record of generating qualified B2B leads through paid video campaigns.
- Hands-on experience with Google Ads, YouTube Ads Manager, and tracking analytics tools.
- Excellent knowledge of audience targeting, funnel creation, and retargeting.
- Creative thinker with ability to write scripts and optimize creatives.
- Data-driven mindset — make decisions based on metrics, not guesses.
- Strong communication skills and ability to work with remote teams.
Benefits:
- Competitive salary based on experience.
- Performance-based bonuses.
- Remote and flexible working.
How to Apply:
Send your resume and examples of past successful YouTube campaigns (results, ROI, CPL improvements).
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