Social Media Campaign Coordinator
2 weeks ago
Company Overview:
At Optimist Brand Design LLP, we're a dynamic team of creatives and innovators passionate about shaping brand narratives and driving engagement through social media. Our collaborative environment fosters growth and professional development, offering opportunities to work with talented individuals who share our passion for design and innovation.
Salary:
The salary for this role is expected to be around ₹10,00,000 - ₹15,00,000 per annum, depending on experience and qualifications.
Job Description:
This Social Media Management Executive role involves developing and executing social media strategies that align with brand objectives. The ideal candidate will have a strong understanding of various social media platforms and their respective best practices, as well as proficiency in content creation tools and analytics platforms.
Key Responsibilities:
- Develop and implement social media strategies aligned with brand objectives
- Create engaging content (including visuals, videos, and written posts) for various social media platforms
- Manage and curate content calendars, ensuring a consistent posting schedule
- Monitor and analyze social media performance using analytics tools to optimize strategies
- Engage with the online community, fostering meaningful interactions and responding to inquiries/comments
- Stay updated on social media trends, tools, and best practices, integrating new techniques into strategies
- Collaborate with internal teams to align social media efforts with overall marketing objectives
Required Skills and Qualifications:
To succeed in this role, you'll need:
- Bachelor's degree in the relevant field
- Proven experience in social media management
- Strong understanding of various social media platforms and their respective best practices
- Proficiency in content creation tools and analytics platforms
- Exceptional written and verbal communication skills
- Ability to work independently and collaboratively in a fast-paced environment
- Strong analytical skills to interpret data and derive actionable insights
Benefits:
We offer a competitive salary and benefits package, including:
- Room for growth and professional development
- A supportive and collaborative work environment
- The opportunity to work with a talented team of designers and innovators
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