Lead Generation Specialist

2 weeks ago


Aligarh, Uttar Pradesh, India beBeeDemandGeneration Full time ₹ 12,00,000 - ₹ 14,00,000
Job Title: Demand Generation Strategist

A key role for a Demand Generation Strategist is to develop and execute strategic plans for lead generation, driving pipeline growth and customer engagement across multiple channels.

This includes designing and implementing end-to-end demand generation plans, managing webinars, email campaigns, ads, Google Ads, events, and inbound strategies.

The successful candidate will have experience with CRM software, marketing automation platforms, and campaign performance tools.

Additionally, the individual should be proficient in data analysis, A/B testing, and market insights. They will work closely with cross-functional teams to achieve business objectives.

Key Responsibilities:

  • Design and execute strategic plans for lead generation and pipeline growth.
  • Develop and implement end-to-end demand generation plans for enterprise and mid-market accounts.
  • Manage webinars, email campaigns, ads, Google Ads, events, and inbound strategies.
  • Collaborate with content and design teams to launch high-impact campaigns.
  • Track and report on marketing KPIs including MQLs, SQLs, CAC, funnel conversion, and ROI.

Requirements:

  • 3–7 years of experience in B2B lead generation, demand generation, or growth marketing roles.
  • Proven track record of driving pipeline growth for SaaS, enterprise tech, or B2B services.
  • Experience managing webinars, email campaigns, ads, Google Ads, events, and inbound strategies.
  • Proficient in CRM, HubSpot, or similar platforms, and campaign performance tools.


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