Strategic Marketing Professional
3 weeks ago
About the Role
The Global Games Show is seeking a highly skilled Strategic Marketing Professional to drive the promotion of our world-renowned game show. The ideal candidate will play a key role in planning and executing marketing campaigns, enhancing brand awareness, and engaging our target audience across multiple channels.
Key Responsibilities
Marketing Strategy:
- Develop and implement comprehensive marketing plans to promote the Global Game Show across digital, social, and traditional media platforms.
- Collaborate with cross-functional teams to ensure cohesive messaging and alignment with the show's brand identity.
Content Creation:
- Create and manage engaging content for social media, email marketing, blogs, and other channels.
- Work with designers and videographers to produce promotional materials such as graphics, videos, and advertisements.
Digital Marketing:
- Manage and optimize the show's online presence, including website updates, SEO strategies, and online advertising campaigns.
- Analyze digital campaign performance and provide actionable insights to improve results.
Event Promotion:
- Coordinate and support promotional events, live shows, and press engagements to maximize audience reach.
- Partner with sponsors and stakeholders to execute joint marketing initiatives.
Audience Engagement:
- Monitor audience feedback and engagement across social media and other channels.
- Foster community relationships by responding to inquiries and interacting with fans.
Market Research:
- Conduct competitor analysis and stay updated on industry trends to inform marketing strategies.
- Identify and target new audience segments to expand the show's reach.
Requirements
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- 5+ years of experience in marketing, preferably in the entertainment or media industry.
- Strong understanding of digital marketing strategies, including SEO, social media, and email marketing.
- Excellent communication and writing skills with the ability to create compelling content.
- Proficiency in marketing tools and platforms (e.g., Google Analytics, social media management tools, email marketing software).
- Creative mindset with a keen eye for design and storytelling.
- Highly organized with strong project management skills and the ability to meet tight deadlines.
What We Offer
- A dynamic and fast-paced work environment.
- Opportunities to work on high-profile campaigns with global reach.
- Professional growth and learning opportunities in a collaborative team setting.
- $80,000 - $100,000 per year, depending on experience.
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