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E-commerce Marketing Lead

2 weeks ago

Gurgaon, Haryana, India Unikon Full time

Unikon is looking for an experienced E-commerce Marketing Lead to spearhead our paid marketing efforts. As a key member of our marketing team, you will be responsible for developing and executing paid campaigns that drive sales and brand awareness.

The ideal candidate will have a strong analytical mindset, a deep understanding of consumer behavior, and hands-on experience in scaling D2C brands through paid media.


Key Responsibilities:
  • Develop and execute paid campaigns that drive sales and brand awareness.
  • Collaborate with the creative team to develop high-performing ad creatives.
  • Stay updated with Meta's latest ad policies, tools, and algorithm changes.
  • Monitor key performance metrics (CTR, CPC, ROAS, CAC, LTV) and provide data-driven insights.