Campaign Insight Specialist

1 week ago

Pune, Maharashtra, India beBeeDataDriven Full time ₹ 15,000 - ₹ 28,00,000
Campaign Analyst Aftersales Parts Job Description">

As a Campaign Analyst Aftersales Parts, you will work closely with senior management and key stakeholders to identify and prioritize impactful insights across Aftersales campaigns. You will drive informed decision-making by analyzing data and visualizing insights for easy consumption.


Key Responsibilities:
  • Work with senior management and business stakeholders to map reporting requirements into dashboards and BI tools.
  • Visualize data and analytical insights using reports, dashboards, and scorecards.
  • Use storytelling to explain business insights and recommendations to stakeholders.
  • Adhere to enterprise visualization standards and best practices.
  • Optimize performance of queries involving on-the-fly calculations.
  • Build wireframes and mock-ups of dashboards and reports as needed.
  • Define integration points with other systems and communicate effects of possible system changes.
  • Explore large datasets to determine characteristics and select appropriate visualizations.
  • Work with cloud technologies to develop and deploy efficient data ingestion pipelines integrating multiple data sources.

Required Skills and Qualifications:
  • Bachelor's Degree in Engineering, Mathematics, Data Science, or Software Technology.
  • 8+ years of experience as a Campaign Analyst, including experience with digital analytics, social media, email marketing, UTM tracking, Google Analytics, and Tag Manager.
  • 4+ years of experience with data visualization tools (Tableau, QlikView, Power BI).
  • Experience with data models, data warehousing, data ingestion concepts, relational databases, and various data management methods and techniques.
  • Global experience driving enterprise-level Change Management cross-functionally.
  • Experience with building data integrations and pipelines from/to Salesforce Marketing Cloud, Sales Cloud, SAP, and internal CRM systems.
  • Cloud technologies (AWS, Azure, GCP) knowledge.
  • Hands-on experience with SQL, R, Spark, or Python.

Benefits:

You will have the opportunity to work with cutting-edge technologies and drive data-driven decision-making within the Aftersales Marketing organization.


Others:

Staying up-to-date on leading data science and visualization practices, trends, design, learning, and development cycles is essential for this role.

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