Online Event Marketing Manager

11 hours ago


Tirupati, Andhra Pradesh, India beBeeCommunications Full time ₹ 80,00,000 - ₹ 1,20,00,000
Lead Online Events and Communications

We are seeking a creative and driven professional to lead our online events, webinars, and masterclasses. As the owner of the full event funnel, you will be responsible for audience acquisition, show-up rate, and engaging communication using targeted campaigns and strategic coordination.

Key Responsibilities:
  • Plan and execute end-to-end online events and masterclasses
  • Drive registrations and attendance through high-performing campaigns via email marketing, WhatsApp broadcasts, SMS campaigns, in-app push notifications, community posts, and other channels
  • Craft compelling and clear event communication copy across all channels
  • Coordinate with internal and external stakeholders to ensure event success
  • Analyze event funnel performance and optimize continuously
  • Identify gaps and brainstorm new ideas to increase reach and engagement
Requirements:
  • Excellent copywriting, storytelling, and email writing skills
  • Strong understanding of marketing funnels, audience psychology, and content performance
  • Analytical mindset with ability to look at event data and draw actionable insights
  • Creative problem solver and ideator with hands-on experience with tools like Mailchimp, Sendinblue, WebEngage, WhatsApp APIs, and CRMs
Bonus Points:
  • Experience running high-volume webinars or online workshops
  • Basic design or video editing skills
  • Background in EdTech, SaaS, or community-led growth
Success Metrics:
  • Consistently hit (or exceed) registration and attendance goals
  • Deliver high open and click-through rates from campaigns
  • Create event flows that are scalable, trackable, and repeatable


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