Salesforce Marketing Cloud Strategy Director

1 day ago


Hyderabad, Telangana, India Katzion a GlobalLogic Company Full time
Job Description

We are seeking an experienced Salesforce Marketing Cloud Consulting Manager to lead and manage our team of consultants in delivering top-tier solutions to our clients.

About the Role
  • Job Type: Full-time
  • Location: India Offices

The ideal candidate will have a deep understanding of Salesforce Marketing Cloud, proven leadership abilities, and a passion for driving marketing automation success.

Key Responsibilities
  1. Project Management & Delivery:
  • Lead and manage end-to-end Salesforce Marketing Cloud implementation projects, ensuring on-time and within-budget delivery.
  • Oversee project scoping, resource allocation, timelines, and quality assurance.
  • Collaborate with cross-functional teams, including developers, data analysts, and designers, to deliver seamless client solutions.
Team Leadership & Development:
  • Manage and mentor a team of Salesforce Marketing Cloud consultants, providing guidance, training, and performance feedback.
  • Foster a collaborative and innovative team culture, encouraging continuous learning and professional growth.
  • Ensure the team stays updated with the latest Salesforce Marketing Cloud features, updates, and industry trends.
Solution Design & Implementation:
  • Design and implement complex Salesforce Marketing Cloud solutions, including Email Studio, Journey Builder, Mobile Studio, Advertising Studio, and Automation Studio.
  • Develop and optimize personalized customer journeys, segmentation strategies, and data-driven campaigns.
  • Troubleshoot and resolve issues related to Salesforce Marketing Cloud implementations and integrations.
Continuous Improvement & Innovation:
  • Stay informed about the latest digital marketing trends and Salesforce Marketing Cloud updates.
  • Identify opportunities to enhance existing processes, tools, and services to improve efficiency and client satisfaction.
  • Contribute to the development of marketing automation best practices and thought leadership content.
Requirements

To be successful in this role, you will need:

  • 12+ years of experience in a hands-on technical/development role.
  • 5+ years of experience in Salesforce Marketing Cloud consulting, with at least 2 years in a leadership or management role.
  • Proven working experience using various marketing cloud components: CloudPages, Email Studio, Advertising Studio, Web Studio, Journey Builder, Audience Builder, and Content Builder.
  • Excellent communication and interpersonal skills, with the ability to lead teams and collaborate across departments.
  • Salesforce Marketing Cloud certifications (e.g., Salesforce Marketing Cloud Consultant, Salesforce Marketing Cloud Email Specialist) are highly desirable.
Estimated Salary Range

Rupee 25 lakhs - 35 lakhs per annum, depending on your experience and qualifications.



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