Digital Marketing Specialist for Hospital Branding
2 months ago
**Job Title:** Digital Marketing Specialist for Hospital Branding
The Sir H. N. Reliance Foundation Hospital and Research Centre is a leading healthcare institution in Mumbai, India. The hospital seeks a skilled Digital Marketing Specialist to enhance its online presence and engage with target audiences.
**Key Responsibilities:
- Develop and implement effective digital marketing strategies to drive organic traffic and improve search engine rankings.
- Manage and optimize search engine marketing campaigns to attract targeted traffic and achieve marketing objectives.
- Create and manage social media campaigns to promote the hospital's brand and services.
- Develop content marketing strategies to align with the hospital's goals and target audience.
- Implement and manage email marketing campaigns to nurture leads and retain customers.
- Monitor and analyze digital marketing performance using analytics tools to adjust strategies as needed.
**Requirements:
- Proven experience in digital marketing with a focus on SEO, SEM, and social media marketing.
- Strong content marketing skills, including creating, curating, and distributing valuable content.
- Ability to use analytics tools to measure and analyze digital marketing performance.
- Experience with PPC advertising and email marketing techniques.
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