Digital Transformation Leader
5 days ago
We are a global leader in performance marketing, with a reputation for maintaining the largest and most reliable partnership-based platform.
Founded in 1998, we specialize in affiliate marketing technology and have earned a sterling service with a personal touch.
About the RoleWe are seeking a Senior Product Owner to join our Global Business Process Automation department.
You will be responsible for developing best-in-class products and solutions that drive organisational excellence and business transformation.
The ideal candidate will have a vision for the product, considering both immediate gains and long-term business needs.
ResponsibilitiesProduct Vision and Roadmap- Define and communicate the product vision, strategy, and roadmap in alignment with company goals.
- Conduct market research and competitor analysis to identify opportunities for product improvement and innovation.
- Create, maintain, and prioritize the product backlog based on business value and talent needs.
- Write clear and actionable user stories and acceptance criteria.
- Ensure the development team understands the requirements and the 'why' behind them.
- Outline User experience framework and mock-ups for product development.
- Apply resource management skills to outline required team members for development needs.
- Lead sprint planning sessions to define the scope and objectives of each sprint.
- Participate in daily stand-ups, sprint reviews, and retrospectives to ensure smooth progress and continuous improvement.
- Plan and manage product releases, including coordination with Solutions and support teams for go-to-market activities.
- Ensure that the product meets quality standards and delivers a seamless user experience.
- Define and track key performance indicators (KPIs) to measure product success and impact.
- Bachelor's degree in business or marketing disciplines or equivalent degree is required.
- Certification in Agile principles and practices, such as Scrum, is preferred.
- 4+ years of business analysis experience around database marketing technologies and data management, and technical understanding in these areas.
- 4+ years' experience as product owner in digital marketing product or data integration platform with a solid understanding of users, the marketplace, the competition, and of future trends of the Marketing and customer data platform space.
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