Director of Paid Media Strategy

4 days ago


Rajkot, Gujarat, India beBeeDigital Full time US$ 50,000 - US$ 75,000

Drive growth through innovative paid media strategy across channels like Google Ads, Meta.

About the Role

Lead a team of performance marketers to develop and execute high-impact campaigns.

Key Responsibilities
  • Plan, execute and optimize paid media campaigns across multiple platforms.
  • Monitor, analyze and report on key metrics (ROAS, CPA, CPL...)
  • Run A/B tests to refine creatives, messaging and audience targeting.
  • Align campaign strategy with business goals through collaboration.
  • Stay up-to-date with platform trends, tools and best practices.

Requirements include 5+ years in performance marketing, proven track record in scaling successful campaigns, strong analytical mindset, hands-on experience with Google Analytics and Meta Ads Manager, excellent communication skills and flexibility in scheduling.



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