Influencer Marketing Performance Analyst

7 days ago


Bengaluru, Karnataka, India Epsilon Full time

Role Overview

CJ Affiliate India empowers global brands and publishers to achieve scalable growth through its affiliate marketing network. As an Influencer Marketing Performance Analyst, you will play a key role in supporting the publisher development team in managing and growing publishers working with CJ Affiliate.

Key Responsibilities

  • Develop client-facing and internal reports by compiling, analyzing, and interpreting social and performance insights.
  • Participate in building strategy presentations and post-campaign insights for influencer, content, and brand campaigns.
  • Support paid media campaigns, including Facebook, Instagram, TikTok, and others, by establishing KPIs and measuring against benchmarks.
  • Perform content and campaign reviews based on specified criteria.
  • Monitor influencer performance closely and work with the Account Management team to report any unusual spikes and lows in accounts.

Requirements

  • Strong written and verbal communication skills.
  • Ability to collaborate with the team to solve complex issues.
  • Proficiency in Microsoft Office, especially Excel.
  • Strong analytical skills.
  • Respectful attitude towards varying opinions and perspectives.
  • Excellent organizational and communication skills with a strong attention to detail.
  • A graduate in any discipline.
  • 1-2 years of exposure in digital media/client services roles.


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