Influencer Marketing Performance Analyst
7 days ago
Role Overview
CJ Affiliate India empowers global brands and publishers to achieve scalable growth through its affiliate marketing network. As an Influencer Marketing Performance Analyst, you will play a key role in supporting the publisher development team in managing and growing publishers working with CJ Affiliate.
Key Responsibilities
- Develop client-facing and internal reports by compiling, analyzing, and interpreting social and performance insights.
- Participate in building strategy presentations and post-campaign insights for influencer, content, and brand campaigns.
- Support paid media campaigns, including Facebook, Instagram, TikTok, and others, by establishing KPIs and measuring against benchmarks.
- Perform content and campaign reviews based on specified criteria.
- Monitor influencer performance closely and work with the Account Management team to report any unusual spikes and lows in accounts.
Requirements
- Strong written and verbal communication skills.
- Ability to collaborate with the team to solve complex issues.
- Proficiency in Microsoft Office, especially Excel.
- Strong analytical skills.
- Respectful attitude towards varying opinions and perspectives.
- Excellent organizational and communication skills with a strong attention to detail.
- A graduate in any discipline.
- 1-2 years of exposure in digital media/client services roles.
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