Spearheading Digital Marketing Excellence in BFSI

3 days ago

Faridabad, Haryana, India beBeeDigitalMarketing Full time ₹ 20,00,000 - ₹ 25,00,000
Senior SEO Manager

Our organization is seeking a seasoned Senior SEO Manager to spearhead advanced digital marketing strategies in the BFSI sector.

This role demands extensive experience in search engine optimization, analytics, and BFSI compliance while driving measurable growth and visibility for clients.

The ideal candidate will possess expertise in holistic digital marketing strategies, keyword research, website optimization, technical SEO audits, link-building, guest posting, competitive benchmarking, and industry analysis within the BFSI ecosystem. Proficiency in analytics tools such as Google Analytics, Adobe Analytics, SEMrush, Ahrefs, Screaming Frog is also required.

This position involves collaborating with content, paid media, and social media teams to ensure synergy in digital campaigns. Additionally, the successful candidate will stay updated with search engine algorithms, BFSI regulations, and compliance requirements. Leadership skills are essential for mentoring, training, and guiding the team while managing multiple projects simultaneously.

Key Responsibilities:

  • Develop and implement holistic digital marketing strategies tailored for BFSI clients
  • Conduct in-depth keyword research and identify growth opportunities within BFSI
  • Optimize websites, landing pages, blogs, and digital assets for maximum search performance
  • Lead technical SEO audits and collaborate with developers for fixes and improvements
  • Build and execute link-building & guest posting strategies within the BFSI ecosystem
  • Perform competitive benchmarking and industry analysis to stay ahead of BFSI trends
  • Track and analyze performance with analytics tools
  • Collaborate with cross-functional teams to ensure digital campaign synergy

Requirements:

  • 7–10 years of experience in SEO, with minimum 3+ years handling BFSI projects
  • Strong expertise in technical SEO, on-page, off-page, and content optimization strategies
  • Proficiency in analytics tools: Google Analytics, Adobe Analytics, SEMrush, Ahrefs, Screaming Frog
  • Proven experience in content strategy, guest posting, and outreach campaigns within BFSI
  • Excellent analytical, problem-solving, and leadership skills

What We Offer:

  • Opportunity to work on leading BFSI brands & large-scale projects
  • Growth-focused work environment with continuous learning
  • Competitive compensation package
  • Leadership role in shaping digital innovation in BFSI domain

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