Search Engine Optimization Lead

19 hours ago

Faridabad, Haryana, India beBeeSEO Full time ₹ 15,00,000 - ₹ 20,00,000
Lead BFSI SEO Strategist

We are seeking an experienced Lead BFSI SEO Strategist to drive and execute advanced SEO initiatives across the Banking, Financial Services, and Insurance (BFSI) sector.

About the Role:
  • Develop, implement, and oversee holistic SEO strategies tailored for BFSI clients to enhance online presence and visibility.
  • Conduct in-depth keyword research and identify growth opportunities within BFSI to inform SEO tactics.
  • Optimize websites, landing pages, blogs, and digital assets to maximize search engine performance and user experience.
  • Lead technical SEO audits and collaborate with developers to address findings and improve website functionality.
  • Promote link-building and guest posting strategies within the BFSI ecosystem to establish thought leadership and authority.
  • Analyze industry trends, competitor benchmarks, and search engine algorithms to stay ahead of the curve and inform SEO decisions.
  • Maintain accurate tracking and analysis using tools such as Google Analytics, Adobe Analytics, SEMrush, Ahrefs, Screaming Frog, etc.
  • Coordinate with content, paid media, and social media teams to ensure seamless integration and alignment in digital campaigns.
Requirements:
  • 7-10 years of experience in SEO, with a minimum of 3+ years handling BFSI projects.
  • Strong expertise in technical SEO, on-page, off-page, and content optimization strategies.
  • Proficiency in analytics tools: Google Analytics, Adobe Analytics, SEMrush, Ahrefs, Screaming Frog.
  • Proven experience in content strategy, guest posting, and outreach campaigns within BFSI.
  • Excellent analytical, problem-solving, and leadership skills to effectively manage multiple projects and team members.

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