Luxury Wedding Brand Marketing Coordinator Role
2 days ago
Job Title: Luxury Wedding Brand Marketing Coordinator
About Pataaree Studios Pvt LtdPataaree Studios Pvt Ltd is a leading luxury wedding brand specialising in bespoke accessories and gifting solutions for high-end weddings and celebrations.
We are seeking a highly organised and skilled Marketing Coordinator to join our team and help execute high-impact marketing campaigns that drive measurable results.
Key Responsibilities- Campaign Planning and Execution:
- Develop and implement comprehensive marketing strategies across social media, email marketing, and paid digital ads.
- Collaborate with the design and content teams to create engaging marketing materials that align with campaign goals and our brand identity.
- Manage timelines, track milestones, and ensure campaigns are delivered on time and within budget.
- Conduct market research to understand customer preferences, behaviours, and trends in the luxury wedding industry.
- Analyse competitor activity and industry trends to suggest innovative campaign ideas.
- Assist in managing customer engagement activities like giveaways, contests, and collaborations with influencers.
- Monitor campaign budgets and track expenditures to ensure campaigns stay within allocated resources.
- Assist in cost forecasting for future campaigns and provide suggestions for optimising spend to maximise ROI.
- Bachelor's degree in Marketing, Communications, or a related field.
- 3-4 years of experience in marketing, campaign coordination, or digital marketing (experience in the luxury goods industry is a plus).
- Strong understanding of digital marketing channels, including social media, email marketing, SEO, and PPC.
- Proficiency in Google Analytics, Facebook Ads Manager, Instagram Ads, and email marketing tools (e.g., Mailchimp, Klaviyo).
- Analytical mindset with experience in tracking campaign performance and calculating ROI.
- Creative problem-solving skills with a keen eye for design and branding consistency.
- Strong organisational and project management skills to handle multiple campaigns and deadlines simultaneously.
- Excellent written and verbal communication skills.
- Familiarity with basic graphic design tools (e.g., Canva or Adobe Creative Suite) is a plus.
- A collaborative, creative work environment with opportunities for growth.
- The chance to work with a talented team and create innovative marketing campaigns for the luxury wedding industry.
- A competitive salary of ₹800,000 - ₹1,200,000 per annum, depending on experience, and benefits package.
- Hands-on experience with exciting projects and marketing strategies that directly impact our success.
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