Digital Campaign Strategist

2 weeks ago

Morādābād, Uttar Pradesh, India beBeeProgrammatic Full time ₹ 15,00,000 - ₹ 22,50,000

We are an integral part of a leading media and advertising agency. As a key member of this team, you will play a vital role in driving business growth through stellar products and services.

This is an exciting opportunity that would entail:

  • Successfully managing day-to-day campaign performance across various platforms.
  • Crafting innovative solutions based on cutting-edge technology to deliver exceptional results.
  • Working closely with the team to develop best-in-class strategies for optimal campaign execution.

To be successful in this role, you will need:

  • 4-6 years of experience in managing programmatic campaigns for large clients.
  • Expert-level knowledge of digital programmatic buying with hands-on experience using demand-side platforms like DV360/TTD/Amazon DSP.
  • A working understanding of the digital landscape: video, display, social, programmatic, and marketing analytics.

Key Responsibilities

  • Develop and implement effective campaign strategies.
  • Manage campaign pacing and inventory quality control.
  • Collaborate with the team to optimize campaign performance.

Requirements

  • Strong analytical and problem-solving skills.
  • Excellent communication and project management skills.
  • Proficiency in MS Excel and PowerPoint.

This role requires a strategic thinker who can analyze performance in a dynamic environment and drive business growth through data-driven decisions.

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