Digital Advertising Leader

3 days ago

Kurnool, Andhra Pradesh, India beBeeAdvertiser Full time ₹ 10,00,000 - ₹ 15,00,000
Job Title

Lead Digital Advertiser

Job Summary

A senior media buyer with hands-on experience in managing paid digital advertising campaigns and a solid understanding of performance marketing metrics is sought after.

The ideal candidate will have expertise in executing high-performance campaigns on various ad platforms, including Meta, Taboola, Outbrain, and Google Ads.

They will drive high-quality traffic to monetized landing pages using advanced targeting options and conversion tracking to maximize ROI.

Campaign Execution
  • Plan, launch, and scale digital ad campaigns for search arbitrage funnels to ensure optimal targeting and conversion tracking.
  • Set up campaigns with advanced targeting options, custom audiences, pixel events, and conversion tracking to maximize revenue.
Performance Optimization
  • Optimize digital ad campaigns for CPC, CTR, and ROI by balancing cost per conversion with revenue from search feeds.
  • Conduct daily performance reviews to optimize bids, creatives, placements, and audiences for maximum ROI.
Qualifications & Skills
  • Bachelor's degree in Marketing, Business, or relevant field.
  • Minimum 1+ year of experience in digital advertising, performance marketing, or PPC media buying.
  • Proven track record in executing high-performance campaigns on Meta and other ad platforms.
  • Strong analytical mindset with expertise in key metrics (CTR, CPA, ROAS, etc.).
What We Offer
  • Opportunity to work with a fast-growing digital advertising network.
  • Hands-on experience with global campaigns and monetization platforms.
  • Data-driven environment with real-time optimization challenges.

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