
Beautify Your Career as an Influencer Marketing Expert
2 days ago
About Our Brand:
We're a beauty-first brand that reimagines glow not just as a finish, but as a feeling.
We create effortless, everyday skincare–makeup hybrids designed for Indian skin tones, climates, and lifestyles.
Our Mission:
To make beauty simple, aspirational, and accessible for women who want glow they can trust.
Role Overview:
This role drives influencer-led initiatives to enhance brand visibility, build credibility, and drive growth on platforms like Instagram, YouTube, and beyond.
Main Responsibilities:
- Develop and execute influencer marketing strategies tailored to our beauty categories.
- Identify, onboard, and manage beauty influencers/content creators.
- Plan and run targeted campaigns around product launches, festive seasons, and ongoing brand initiatives.
- Collaborate with brand teams to design engaging influencer briefs and ensure brand alignment.
- Negotiate contracts, manage deliverables, and monitor campaign performance.
- Stay updated with trends in the beauty and personal care influencer space.
- Maintain an influencer database with performance metrics.
Qualifications and Skills:
- 2-3 years of influencer marketing experience preferably with beauty brands.
- A proven track record of managing impactful influencer campaigns.
- A strong understanding of content marketing, creator trends, and Instagram-first strategies.
- Excellent communication, relationship-building, and negotiation skills.
- Familiarity with influencer tools and campaign analytics.
- Ability to thrive in a fast-paced startup environment.
- Maintain professionalism and accountability at all times.
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