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2 weeks ago
Director of Digital Marketing Strategy
About the Role:This leadership position oversees digital marketing initiatives, focusing on SEO, social media for B2B brands, and performance marketing.
The ideal candidate has 12+ years of experience in digital marketing roles, preferably with a background in b2b or tech-product companies.
A strong understanding of evolving digital marketing tools is essential, particularly around Google Ads, Campaign Manager, GA4, Search Console, SEMrush, and other platforms.
- Lead digital marketing efforts across SEO, paid media, and social media channels.
- Develop and execute B2B social media playbooks for global brands.
- Manage the SEO team to ensure client KPIs and reporting standards are met.
- Collaborate with brand strategists and content teams to maintain message consistency across digital touchpoints.
The successful candidate will be a strategic thinker and doer, capable of planning the roadmap and executing it confidently.
Key skills include:
- Strong hands-on experience in b2b or tech-product companies.
- Familiarity with MarTech, ABM platforms, or AI tools for content/digital acceleration.
- Ability to manage teams, freelancers, or partners across functions.
Bangalore (full-time, in-office)
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