Paid Digital Specialist

1 day ago

Bareilly, Uttar Pradesh, India beBeeDigital Full time ₹ 4,50,000 - ₹ 7,50,000
About the Role

We are looking for a highly skilled Paid Digital Specialist to join our team.

The ideal candidate will have hands-on experience managing both Meta Ads and Google Ads, as well as excellent collaboration skills to work with our high-performing team.

Our boutique growth agency partners with select ecommerce and lead generation brands, focusing on impact rather than volume. This means you will work with quality clients, have the space to do things properly, and receive the support needed to grow.

You will receive clear briefs and strategy direction from our Australian team members and be responsible for executing tasks to a high standard, asking questions when needed, and continually learning.

This role is suitable for someone who is ready to deliver consistently, takes pride in their craft, and thrives in a collaborative environment.

Key Responsibilities
  • Campaign Management: Plan, set up, launch, and optimize campaigns on Google Ads (Search, Pmax) and Meta Ads (Facebook & Instagram)
  • Develop and maintain account structures that support efficient testing and long-term scale
  • Stay up-to-date with algorithm changes, audience trends, and platform updates
  • Conversion Tracking & Platform Integration: Set up, test, and maintain conversion tracking across platforms (GA4, Meta, Google Ads)
  • Troubleshoot and refine attribution setups
  • Work with Shopify integrations, conversion APIs, and tagging systems
  • Performance Optimization: Manage budgets, bids, ROAS targets, and pacing
  • Optimize for CPL, CPA, or ROAS depending on client goals
  • Use data and creative testing to improve results over time
  • Client Communication & Reporting: Create short Loom videos to explain strategy, wins, or performance issues
  • Prepare reports with clear insights
  • Contribute ideas to internal calls on client performance

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