Brand Communication Specialist
3 weeks ago
About DrinkPrime:DrinkPrime is a subscription-based drinking water solution that began as a response to the unreliable supply of safe drinking water across urban India. Over time, we have evolved into an organization driven by a singular mission - to change the way people think about the water they drink.
Our Approach:Through our subscription-based model, we provide customers with water purifiers that use integrated technology to help them monitor the quality of the water they consume every day.
Job Summary:The Brand Coordinator will be responsible for ensuring consistency in DrinkPrime's brand communication across all consumer touch points. This includes the website, service app, referral communications, performance ads, and more. This role requires swift and efficient cross-functional collaboration.
Key Responsibilities:
1. Continuously audit and upgrade our brand communication across channels to align with DrinkPrime's key value propositions and reasons to believe.
2. Lead strategic communication for high-impact growth projects, including referral marketing, product launches, and city launches.
3. Collaborate with the Marketing function and cross-functionally with Tech, Product, and Design teams to ensure quick executions and closures.
4. Project manage and execute marketing campaigns, monitor budgets, and measure the efficacy of marketing efforts.
Requirements:
1. 3+ years of experience in Marketing, Brand Management, Campaign Management, or a related field.
2. MBA in Marketing.
3. Outcome-oriented with outstanding project management skills.
What We Offer:
A chance to be a part of history and contribute to making safe drinking water accessible and affordable to every resident in India.
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