App Marketing Lead Position

17 hours ago

Delhi, Delhi, India beBeeMarketing Full time ₹ 20,00,000 - ₹ 25,00,000
Job Title: App Marketing Manager

We are seeking an experienced App Marketing Manager to spearhead user acquisition, engagement, and retention for our applications. The ideal candidate will possess a deep understanding of digital marketing strategies and tools.

The successful App Marketing Manager will:

  • Develop and execute comprehensive app marketing campaigns to drive user growth and retention.
  • Manage performance marketing efforts across multiple channels, including Google Ads, Facebook Ads, and other relevant platforms.
  • Monitor and analyze app performance metrics to provide actionable insights and recommendations.
  • Collaborate with product and content teams to create engaging in-app content and push notifications.
  • Oversee end-to-end campaign performance, including creative development, A/B testing, budget management, and ROI analysis.

The qualified candidate will have:

  • A minimum of 4 years of experience in digital marketing, with a strong focus on app marketing in the financial services or related industry.
  • Strong knowledge of mobile marketing channels, tools, and trends.
  • Proficiency in performance marketing and analytics platforms.
  • Excellent communication and presentation skills.
  • Ability to work in a fast-paced environment and manage multiple campaigns simultaneously.

Our company is a diversified financial services organization that offers brokerage services across asset classes. We pride ourselves on innovation, teamwork, and a passion for marketing and technology.

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