Digital Marketing Strategist for E-commerce Growth
1 week ago
About Us:
Zuri Furniture is a leading provider of elegant and contemporary furniture solutions, dedicated to transforming living spaces into stylish and functional environments.
As we continue to expand our digital presence, we're seeking a skilled Digital Marketing Strategist to drive growth and optimize our online marketing efforts.
The Role:
We're looking for a results-driven expert with a passion for data analysis, paid advertising, and crafting strategies that convert. If you excel in driving growth and optimizing digital campaigns, we'd love to hear from you.
Main Responsibilities:
- Paid Media Management: Plan, execute, and optimize paid media campaigns across platforms (Google Ads, Meta, TikTok) to achieve maximum impact and profitability.
- Performance Analysis: Analyze performance metrics to uncover actionable insights and improve ROI, ensuring Zuri remains competitive in the market.
- Creative Collaboration: Work closely with creative teams to design engaging ad creatives and landing pages that resonate with our target audience.
- Budget Management: Manage budgets efficiently to ensure maximum impact and profitability, aligning with business objectives.
- Industry Stays Current: Stay updated on the latest industry trends and tools to ensure Zuri remains at the forefront of e-commerce marketing.
- A/B Testing: Develop A/B testing strategies to refine campaigns and boost conversions, continually improving our marketing efforts.
- Performance Reporting: Report campaign performance to stakeholders with clear and actionable recommendations, ensuring data-driven decision-making.
Requirements:
- Proven experience (2+ years) in performance marketing, particularly in e-commerce or furniture industries.
- Expertise in paid media platforms (Google Ads, Facebook/Instagram Ads).
- Strong analytical skills and proficiency in tools like Google Analytics, Data Studio.
- Knowledge of SEO, email marketing, and CRO is a bonus.
- Ability to work independently and manage multiple projects simultaneously.
- Excellent communication and collaboration skills.
What We Offer:
- An estimated salary range of $80,000 - $120,000 per year, based on location and experience.
- A dynamic and growth-oriented work environment.
- Opportunities for professional development and skill enhancement.
- A collaborative and supportive team culture.
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