Digital Marketing Strategist for E-commerce Growth

1 week ago


Kota, Rajasthan, India ZuriFurniture Full time

About Us:

Zuri Furniture is a leading provider of elegant and contemporary furniture solutions, dedicated to transforming living spaces into stylish and functional environments.

As we continue to expand our digital presence, we're seeking a skilled Digital Marketing Strategist to drive growth and optimize our online marketing efforts.

The Role:

We're looking for a results-driven expert with a passion for data analysis, paid advertising, and crafting strategies that convert. If you excel in driving growth and optimizing digital campaigns, we'd love to hear from you.

Main Responsibilities:

  • Paid Media Management: Plan, execute, and optimize paid media campaigns across platforms (Google Ads, Meta, TikTok) to achieve maximum impact and profitability.
  • Performance Analysis: Analyze performance metrics to uncover actionable insights and improve ROI, ensuring Zuri remains competitive in the market.
  • Creative Collaboration: Work closely with creative teams to design engaging ad creatives and landing pages that resonate with our target audience.
  • Budget Management: Manage budgets efficiently to ensure maximum impact and profitability, aligning with business objectives.
  • Industry Stays Current: Stay updated on the latest industry trends and tools to ensure Zuri remains at the forefront of e-commerce marketing.
  • A/B Testing: Develop A/B testing strategies to refine campaigns and boost conversions, continually improving our marketing efforts.
  • Performance Reporting: Report campaign performance to stakeholders with clear and actionable recommendations, ensuring data-driven decision-making.

Requirements:

  • Proven experience (2+ years) in performance marketing, particularly in e-commerce or furniture industries.
  • Expertise in paid media platforms (Google Ads, Facebook/Instagram Ads).
  • Strong analytical skills and proficiency in tools like Google Analytics, Data Studio.
  • Knowledge of SEO, email marketing, and CRO is a bonus.
  • Ability to work independently and manage multiple projects simultaneously.
  • Excellent communication and collaboration skills.

What We Offer:

  • An estimated salary range of $80,000 - $120,000 per year, based on location and experience.
  • A dynamic and growth-oriented work environment.
  • Opportunities for professional development and skill enhancement.
  • A collaborative and supportive team culture.


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