Digital Ad Operations Expert

2 days ago


Delhi, Delhi, India Rooter Full time
About the Role:
As a Digital Ad Operations Expert at Rooter, you will be responsible for overseeing the entire ad-serving process. This includes working hands-on with Google Ad Manager, optimizing ad inventory, developing placement strategies, and analyzing ad performance to maximize ad revenue. In close collaboration with sales and marketing, you will align ad offerings with business goals and ensure our ad technology infrastructure meets evolving industry standards.

Main Responsibilities:
  • Manage and oversee the entire ad tech infrastructure.
  • Optimize end-to-end ad-serving operations with Google Ad Manager.
  • Develop and implement data-driven strategies to maximize ad revenue and improve ad yield.
  • Collaborate with cross-functional teams to align ad offerings with broader business goals.
  • Monitor and analyze ad performance metrics.
  • Work with engineering teams to maintain and improve the ad-serving infrastructure.

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