Digital Brand Strategist
20 hours ago
Job Title: Manager Marketing Communication
- About the Job:
- We are seeking a skilled professional to develop and implement a comprehensive communication strategy that effectively engages customers, drives brand awareness, and supports sales initiatives.
- Main Responsibilities:
- The ideal candidate will drive digital marketing initiatives to enhance our online presence and customer engagement.
- This role involves coordinating and overseeing all communication work with advertising agencies to ensure cohesive branding.
- The successful candidate will initiate and lead market research projects across various segments and customers to inform strategic decisions.
- Responsibilities include managing media planning and buying activities across multiple channels and segments.
- The job also entails organizing customer events, exhibitions, seminars, and public relations initiatives to build strong relationships and promote our brand.
- Required Skills and Qualifications:
- A degree in Marketing, Communications, or a related field is required.
- Essential Competencies:
- Excellent written and verbal communication skills are essential.
- Proven knowledge and experience in advertising, media, digital, PR, and BT are necessary.
- Analytical skills to drive data-driven decisions are critical.
- The ability to work independently and as part of a team is essential.
- Persuasive and assertive with excellent interpersonal skills is desired.
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