Senior Digital Content Strategist
1 week ago
As a leading fintech company, we provide innovative broking services, margin trading facilities, research services, depository services, investment education, and distribute third-party financial products to our clients. Our mission is to become the No. 1 fintech organization in India.
We have a flat structure, offering ample opportunities for talent development and growth, allowing you to rise through the ranks and achieve your career goals.
Job Title: Senior Digital Content Strategist - YouTube Growth ExpertLocation: Mumbai
Key Responsibilities:
- Develop and execute a comprehensive YouTube strategy to drive engagement and growth.
- Manage video content creation, from ideation to production and publishing, ensuring high-quality content that resonates with our audience.
- Optimize YouTube SEO, tags, and metadata to boost visibility and reach a wider audience.
- Analyze performance metrics and implement data-driven improvements to enhance content effectiveness.
- Collaborate with internal teams to align YouTube efforts with overall marketing goals and objectives.
- Identify and partner with influencers/creators to expand our audience reach and build brand awareness.
- Stay updated on the latest YouTube trends, algorithm changes, and best practices to ensure our content remains relevant and engaging.
- Plan and manage video ad campaigns to maximize their impact and ROI.
- Experiment with new formats like shorts, live streams, and community posts to engage viewers and encourage interaction.
- Proven experience in YouTube management and content strategy, with a minimum of 8-12 years in a related field.
- Strong understanding of YouTube algorithms, analytics, and growth strategies, as well as the ability to apply this knowledge effectively.
- Excellent communication and project management skills, with the ability to work collaboratively with cross-functional teams.
- Ability to drive innovation and creativity in video content, while maintaining a strong focus on quality and engagement.
- Empowered Growth: We invest in your growth and empower you to explore your full potential, providing opportunities for professional development and advancement.
- Exceptional Benefits: Our comprehensive benefits package includes health insurance, wellness programs, learning & development opportunities, and more, designed to support your physical, emotional, and professional well-being.
We believe that everyone's unique experiences and viewpoints make us stronger together. Come and be a part of #OneSpace*, where your individuality is celebrated and embraced.
The estimated salary for this role is ₹60,00,000 per annum, based on industry standards and taking into account the job title, location, and level of expertise required.
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