Growth Catalyst Leader

5 days ago

Hyderabad Secunderabad Telangana, India beBeeStrategist Full time ₹ 1,04,000 - ₹ 1,30,878
Job Title:

Therapy Lead OTC

Job Description:

We are seeking a highly skilled and experienced Therapy Lead to drive growth and dominance in Emerging Markets through marketing excellence, capability building and effective Product management strategies.

Key Responsibilities:

  • Develop Business Strategy - analyze Competition landscape, Customer Journey and Insighting, develop TPP, pricing, packaging, positioning - attribute analysis, value proposition, positioning concept check. Reasons to win.
  • Manage Life cycle by building the brand architecture, Global / Local innovations, new patient segments, brand extension ideas, pill plus and consumerisation. Building Business case with growth scenario assessment.
  • Work closely with the country brand team to build Go-To-Market strategy following the T-12 process of launch readiness. Build differentiators and the reasons to WIN.

Core Competencies:

  • Interpersonal Skills
  • Self-starter
  • Quick learner
  • Collaboration and teamwork
  • Communication skills
  • Influencing and negotiating skills

Qualifications:

  • 10+ years' experience in Sales and Marketing
  • MBA from reputed institute
  • Experience in Brand Management, Strategic planning, Business analytics, TA knowledge, New Product - Ideation to Launch

Benefits:

This role offers a unique opportunity to work with a dynamic team and contribute to the growth and success of our organization.

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