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Programmatic Buying Team Leader
2 weeks ago
We are seeking a highly skilled and experienced team lead to oversee our programmatic buying efforts.
Key Responsibilities:- Develop Strategic Digital Marketing Roadmaps and Proposals
- Manage and Optimize App Campaigns on DV360
- Create Ad Tags and Floodlight Tags for Seamless Execution
- Collaborate with Internal Teams to Drive Programmatic Success
- Perform Client Account Management and Relationship Building
- Monitor Daily and Monthly Performance Metrics
- Provide Support and Guidance to Creative Design Team Members
- Communicate Effectively with Clients and Project Owners
- Generate Actionable Reports to Inform Decision-Making
- Plan, Execute, and Manage Complex Programmatic Campaigns
- Analyze Performance Across Multiple Digital Channels
Primary Skills (Mandatory):
- Advanced Programmatic Buying Expertise
- Proven Experience Working on DV 360
- DV 360 Certification
Secondary Skills:
- Intermediate Google Campaign Manager Knowledge
- Marketing Strategy Development