
Social Media Content Developer
5 days ago
Content Strategist Role
We are seeking an innovative Content Strategist to develop and execute content plans that captivate our service-based audience.
You will be responsible for conceptualizing, scripting, shooting, and editing video-first and static content that resonates with each platform. You will create and manage end-to-end content calendars, channel-wise, and build a network of creators and influencers to amplify our brand message.
Collaborate with internal stakeholders to craft messaging for key moments, optimize content for reach, retention, saves, shares, and conversions, and analyze performance data regularly to refine formats, frequency, and messaging.
Stay ahead of social trends, algorithm shifts, and platform features to innovate with speed. Work closely with the performance marketing team to align organic content with paid strategy.
Success Metrics
- Consistent growth in followers, reach, and engagement across key channels
- High-performing content formats with strong save/share ratios
- Creator collaborations that drive brand awareness, user-generated content, and lead generation
- Repeatable content playbooks that ladder up to business goals
- A clear, data-backed approach to organic social growth
Requirements
- 4+ years of proven experience as a content creator, social strategist, or hybrid role
- Solid understanding of content formats that work for service-based brands
- Ability to conceptualize and execute brand stories visually and tonally
- Proven success in building social media growth from scratch or scale
- Strong understanding of algorithms, trends, platform-native behaviors
- Experience collaborating with creators, influencers, or UGC producers
- Great creative instincts, smart, sharp, and on-brand
- Self-starter energy with strong creative and analytical thinking
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