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Freelance Performance Marketing Manager
2 weeks ago
ASO & ASA Expert
">- We're looking for an experienced App Store Optimization (ASO) & Apple Search Ads (ASA) Specialist to drive high-quality downloads for our app.
- This is a freelance role with a strong performance-based compensation structure — your fee will be variable and directly linked to the number of downloads generated.
- We're looking for a partner interested in a long-term collaboration rather than a short-term engagement.
About the Role
">- To maximize visibility and conversion across iOS and Android app stores, we need you to develop and execute an ASO strategy.
- You'll plan, manage, and optimize ASA campaigns with a clear focus on ROI and high-quality user acquisition.
- Conduct keyword research, competitive analysis, and A/B testing to continuously refine performance.
- Provide actionable insights and regular reporting on downloads, rankings, and campaign performance.
- Collaborate with our team to ensure alignment between app positioning, creative assets, and marketing strategy.
- Continuously experiment with new approaches to maximize organic and paid growth.
Requirements
">- You should have 5+ years of proven experience in ASO and ASA with measurable results in scaling app downloads.
- A strong track record of performance marketing with apps across different categories is required.
- Expertise in keyword optimization, conversion optimization, and funnel improvements is necessary.
- An analytical mindset with experience using tools such as AppTweak, Mobile Action, SensorTower, or similar is essential.
- You should be self-driven, reliable, and open to working in a variable fee structure tied to results.
- A strong interest in building a long-term partnership, not just a short-term project, is preferred.
Benefits
">- This is not a full-time role.
- Compensation will be performance-based, linked to the number and quality of downloads achieved.
- Opportunity for long-term collaboration and scaling rewards as we grow.
Key Responsibilities:
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