Digital Content Specialist

17 hours ago


Tiruppur, Tamil Nadu, India beBeeContent Full time ₹ 9,00,000 - ₹ 12,00,000

Job Title: Content Writer

About the Role:
  • Create high-quality, engaging content that enhances doctors' digital presence and builds patient trust across platforms.
  • Develop a deep understanding of clinical accuracy, SEO best practices, creative storytelling, and digital marketing to create impactful content.
Key Responsibilities:
  • Content Strategy & Execution
  • Lead the planning and development of SEO-optimized medical content (blogs, articles, website copy, creatives, ads) tailored to individual doctor specialties and services.
  • Align content with platform goals for doctor branding, patient engagement, and lead generation.
  • Collaborate with SEO and marketing teams to identify top-performing keywords, trending topics, and content gaps.
  • Creative & Design Alignment
  • Guide design team on visual assets that complement the content (infographics, banners, videos, carousels).
  • Ensure consistency in medical illustrations, creatives, and social posts with content objectives.
Required Skills:
  • Proven ability to create impactful SEO and performance-driven content.
  • Understanding of Google algorithms, SEM tools, and keyword planning.
  • Excellent communication, leadership, and stakeholder management skills.
Nice to Have:
  • Experience in customer-facing roles or handling doctor/healthcare professional relationships.
  • Prior exposure to brand storytelling, ad copywriting, or campaign ideation in the healthcare space.


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