Senior Digital Insights Specialist

2 weeks ago

Kurnool, Andhra Pradesh, India beBeeWebAnalytics Full time ₹ 1,00,00,000 - ₹ 1,50,00,000

Job Title: Web Analytics Manager

Key Responsibilities:
  • Implement and manage Google Analytics 4 (GA4) across multiple client websites.
  • Configure custom events, conversions, and enhanced measurement tracking in GA4.
  • Create and maintain data layers for advanced tracking requirements.
  • Develop and manage Google Tag Manager (GTM) containers for multiple clients.
  • Deploy and test tags, triggers, and variables for Google Ads, Meta Ads, and other marketing platforms.

Requirements:

  • 4–7 years of experience in Google Analytics (Universal & GA4) and Google Tag Manager.
  • Strong technical skills in JavaScript, data layers, regex, and event-based tracking.
  • Experience with conversion tracking for Google Ads, Meta, and other Ad platforms.
  • Familiarity with CRM and marketing automation tools integration.
  • Strong problem-solving and debugging skills.
  • Ability to handle multiple client accounts and deliver within deadlines.
  • Excellent communication skills to explain technical data to non-technical stakeholders.

The successful candidate will have a strong analytical mindset, excellent problem-solving skills, and the ability to effectively communicate complex data insights to both technical and non-technical stakeholders. They should be proficient in data analysis tools, such as Google Data Studio or Tableau, and have experience working with large datasets.

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