
Digital Experience Specialist
7 days ago
This role is centered around optimizing customer experiences, managing merchandising content, and driving engagement through strategic design and execution.
The ideal candidate will possess a strong understanding of e-commerce trends, customer behavior analytics, and content management systems, along with a passion for delivering high-impact digital experiences.
Key Responsibilities:- Digital Merchandising Strategy & Execution: Design and manage category pages, brand stores, promotional campaigns, and email content to enhance customer engagement. Lead free search improvement initiatives to optimize discoverability and conversion.
- Customer Experience Optimization: Analyze customer behavior across search, browse, and purchase journeys to identify opportunities and resolve friction points. Develop and execute strategies that elevate online customer experience and drive satisfaction.
- Content Management & Web Analytics: Collaborate with cross-functional teams to deliver merchandising projects under tight timelines. Stay current with e-commerce trends and technologies to inform merchandising decisions.
- Cross-Functional Collaboration & Project Delivery: Work closely with cross-functional teams to deliver merchandising projects under tight timelines. Ensure consistency and quality across all digital touchpoints through organized and detail-oriented execution.
- Taxonomy & Navigation Enhancement: Apply knowledge of web taxonomy and navigation to improve site structure and customer-facing attributes. Support search attribute optimization to enhance product discoverability.
- 2-6 years of experience in a similar role.
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