
Digital Marketing Strategist
2 days ago
As a Digital Marketing Specialist, you will drive online marketing strategies and enhance brand visibility through various digital channels.
Responsibilities:
- Create and execute cross-channel social media campaigns to engage target audiences
- Monitor and respond to customer interactions to maintain brand consistency
- Analyze social media trends and optimize marketing strategies for improved engagement
- Enhance online presence by optimizing business listings and search engine rankings
- Conduct keyword research and implement SEO best practices to boost search rankings
- Optimize website content, meta tags, and technical SEO elements for better search engine optimization
- Track website analytics and generate reports to inform performance improvement initiatives
- Manage content calendars and coordinate timely execution of marketing plans
- Collaborate with designers and content creators to develop compelling visual and written storytelling
- Foster collaboration with internal teams to align digital strategies with business objectives
Requirements:
- Strong expertise in Social Media & SEO principles (on-page, off-page)
- Hands-on experience with social media and analytics tools
- Proficiency in content writing and marketing strategy development
- Prior experience running paid social media campaigns is an asset
- Bachelor's or Master's degree in a related field
- Minimum 3 years of experience in SEO, social media, and content marketing
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