Recruit & Develop Talent

1 week ago

Vadodara, Gujarat, India beBeeUserAcquisition Full time ₹ 20,00,000 - ₹ 25,00,000
Job Title: User Acquisition Specialist

Key Responsibilities:

We are seeking a highly skilled User Acquisition Specialist to join our team. The ideal candidate will have 5+ years of experience in user acquisition, with a strong background in mobile games.

Responsibilities include setting up new campaigns and optimizing existing ones on Meta, Google Adwords, and Apple Search Ads. The successful candidate will be responsible for building, tracking, and optimizing UA campaigns, as well as developing performance reports and communicating results to partners.

  • Set up new campaigns and optimize existing campaigns on Meta, Google Adwords, and Apple Search Ads.
  • Build, track, and optimize UA campaigns
  • Upload new creative to the content library
  • Develop performance reports and communicate results to partners
  • Analyze and act on campaign performance based on ROI, ROAS, and projected LTV Work with the design team to develop creative assets on a regular basis for advertising campaigns
  • Work with India engineering team to ensure accurate attribution and report generation
  • Direct and participate in analytics and tracking implementation tasks
  • Lead and mentor junior team members, providing guidance and support on campaign strategies and execution
  • Coordinate cross-functional efforts across marketing, creative, analytics, and product teams
  • Oversee day-to-day operations of the UA team, ensuring deliverables are met with high quality and timeliness

Requirements:

  • 5+ years of relevant experience, (user acquisition experience in mobile games strongly preferred)
  • Demonstrated team leadership experience, including mentoring and guiding team members
  • Entrepreneurial mindset with willingness and ability to

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