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Digital Marketing Specialist

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Nagpur, Maharashtra, India beBeeMarketing Full time ₹ 30,00,000 - ₹ 60,00,000
Job Title: Performance Marketing Intern

About Us:

We're an innovative hair care brand that offers a holistic solution for consumers dealing with hair loss. Our unique platform diagnoses the patient's hair & health history to identify the root cause behind hair fall and delivers customized hair kits right at their doorstep.

We have a robust adherence system in place via medically-trained hair coaches and proprietary tech, guiding customers across their hair growth journey and helping them stay on track.

Our Vision:

We aim to create awareness around hair loss, de-stigmatize it while empathizing with customers who experience emotional and psychological impact. We combine 3 different sciences (Ayurveda, Allopathy and Nutrition) to create the perfect holistic solution for hair loss patients.

Job Responsibilities:
  1. Support Campaign Execution: Assist in setting up and managing digital marketing campaigns across platforms like Google Ads, Facebook, Instagram, and email.
  2. Track and Analyze Results: Help monitor campaign performance, from clicks and conversions to overall ROI.
  3. A/B Testing & Optimization: Participate in A/B testing to improve elements like ad copy, visuals, and landing pages.
  4. Collaborate with Creative Teams: Work with the creative team to develop engaging content for ads and social media.
  5. Stay on Top of Trends: Monitor what's happening in digital marketing, research new tools, platforms, and trends that could enhance campaigns or open up new opportunities.

Nice to Have (but Not Required): Familiarity with Google Ads, Facebook Ads, or Google Analytics. Basic understanding of SEO or content marketing. Experience using social media for business purposes.