
Data Insights Strategist
22 hours ago
Job Title: Data Insights Strategist
We are seeking a highly skilled data insights strategist to help us optimize our analytics tracking across multiple client websites and campaigns.
About the Role:- Implement and manage Google Analytics 4 (GA4) across client websites, configuring custom events, conversions, and enhanced measurement tracking as needed.
- Develop and manage Google Tag Manager (GTM) containers for multiple clients, deploying and testing tags, triggers, and variables for Google Ads and other marketing platforms.
- Debug, audit, and troubleshoot tracking issues across different environments, ensuring accurate data flow between GA4, GTM, Google Ads, Search Console, and CRM/marketing platforms.
- Build custom reports and dashboards in Looker Studio/Google Data Studio to deliver actionable insights to clients.
- Automate reporting processes for client campaigns, ensuring timely delivery of results.
- Minimum 4 years of proven experience in Google Analytics (Universal & GA4) and Google Tag Manager.
- Strong technical skills in JavaScript, data layers, regex, and event-based tracking.
- Experience with conversion tracking for Google Ads and Meta.
- Familiarity with CRM and marketing automation tools integration.
- Excellent communication skills to explain technical data to non-technical stakeholders.
This role requires strong technical expertise, attention to detail, and the ability to translate data into actionable insights that drive growth for our clients. We encourage applications from experienced professionals who can help us achieve our goals.
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