Marketing Executive

2 days ago

Dombivli, Maharashtra, India beBeeDigital Full time ₹ 8,00,000 - ₹ 12,00,000

**Job Title:** Marketing Executive

About the Role:

We are looking for a highly skilled Marketing Executive to manage and grow our online presence while driving impactful paid campaigns. The ideal candidate will have experience in social media marketing, content creation, and performance analysis.

Responsibilities:

  • Plan and execute monthly content calendars aligned with business goals.
  • Collaborate with designers, video editors, and copywriters to create engaging posts, reels, shorts, and stories.
  • Publish daily content across Instagram, YouTube, Facebook, and LinkedIn.
  • Manage community interactions (DMs, comments, Telegram groups, WhatsApp broadcasts).
  • Assist in setting up and optimizing paid campaigns on Meta (Facebook/Instagram) and Google Ads (Search, Display, YouTube).
  • Monitor campaign KPIs such as CTR, CPL, ROAS and support ongoing optimizations.
  • Execute A/B testing of creatives, ad copies, and landing pages.
  • Run retargeting campaigns and support funnel optimization.
  • Prepare and maintain weekly performance reports.

Requirements:

  • 2–4 years of experience in Social Media & Performance Marketing (EdTech/Finance preferred).
  • Bachelor's degree in Marketing, Mass Communication, or equivalent.
  • Hands-on experience with Instagram, YouTube, Meta Ads Manager, Google Ads Manager, GA4, and UTM tagging.
  • Strong written & verbal communication skills in English & Hindi.

Benefits:

  • Mentorship from experienced marketers and creators.
  • Structured learning opportunities with room for creative and analytical growth.
  • A collaborative, family-like culture with performance-linked benefits.

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