Performance Marketing Executive

2 weeks ago

Dombivli, Maharashtra, India Siddharth Bhanushali Advisory Full time

JOB DESCRIPTION: PERFORMANCE MARKETING EXECUTIVEWe are looking for a Performance Marketing Executive with working knowledge of Meta and GoogleAds to join the marketing team at SIDDHARTH BHANUSHALI ADVISORY PVT. LTD .In this role, you will assist in planning and running digital marketing campaigns across variousplatforms to support lead generation, awareness, and performance optimization efforts.Key Responsibilities1. Campaign Support & Execution· Help in setting up and optimizing paid campaigns across Facebook, Instagram, Google(Search, Display, YouTube).· Assist with audience targeting, pixel setup, and basic GA4 tracking.· Monitor key metrics like CTR, CPL, and ROAS, and support in improving campaignperformance.· Support A/B testing of creatives, copy, and landing pages under the guidance of the seniorteam.2. Funnel Understanding & Optimization Support· Learn and apply basic funnel concepts and user journey flows.· Coordinate with the sales and creative teams to improve landing pages and ad assets.· Help execute retargeting campaigns and assist in tracking conversion paths.3. Reporting & Analysis· Prepare and maintain weekly performance reports.· Assist in analyzing results and identifying areas for improvement.· Stay updated on platform features, marketing trends, and basic benchmarks.4. Collaboration & Content Coordination· Work with copywriters and designers to develop campaign creatives.· Share feedback from campaign performance to support continuous improvement.Minimum Qualifications· Bachelor's degree or equivalent practical experience.· 4+ years of experience in digital marketing with exposure to Meta and Google Ads.· Familiarity with Google Ads Manager, Meta Ads Manager, GA4, and UTM tagging.· Understanding of basic funnel concepts, buyer behaviour, and campaign objectives.· Strong interest in analytics, testing, and performance-driven marketing.· Prior experience in EdTech or coaching is a plus. Work LocationThis is a Work from Office role based in Dombivli, Maharashtra.About us:Siddharth Bhanushali Advisory Pvt. Ltd. is a leading Stock Market Education company in India. Foundedin 2018, our dream is to spread system-based financial education to the farthest places in India. Webelieve that every Indian household should grow financially using the Stock Market. With that visionin mind, our company has mentored 1 lakh+ students across 60+ countries.Our YouTube channel, started by our founder Siddharth Bhanushali, has one of the largest reach in thecountry. Our channel boasts 1.2M+ subscribers with 64M+ views. We are a fun place to work with afamily-like company atmosphere. Above all else, our reputation in the Market, as a high-qualityfinancial training institute, is strong. You may go through our below YouTube channel to have anunderstanding of the work we doYouTube Link: - you are interested in adding value to the career and are passionate about the role, you are welcometo apply with your resume to

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