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Senior Performance Marketing Strategist

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Dombivli, Maharashtra, India beBeeStrategist Full time ₹ 1,00,00,000 - ₹ 2,00,00,000
Job Description

We are seeking a skilled and experienced Client Solution Strategist with a strong background in performance marketing. This role involves developing, executing, and optimizing performance marketing strategies that align with our clients' business objectives.

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  • Client Strategy Development:
    • Understand clients' business goals and objectives to develop tailored performance marketing strategies.
    • Collaborate with clients to identify key performance indicators (KPIs) and align marketing strategies to achieve these targets.
    • Provide thought leadership and strategic insights to clients on leveraging AI-driven marketing solutions.
  • Campaign Management:
    • Plan, execute, and optimize performance marketing campaigns across various digital channels (e.g., PPC, social media, display, programmatic).
    • Use data-driven insights to adjust strategies and tactics to maximize campaign performance.
    • Monitor campaign performance and provide regular reports to clients, highlighting successes, challenges, and recommendations for improvement.
  • Client Relationship Management:
    • Serve as the primary point of contact for clients, ensuring exceptional service and satisfaction.
    • Build and maintain strong relationships with clients, understanding their needs, and proactively identifying opportunities for growth.
    • Present and communicate complex performance data in a clear and actionable manner.
  • Cross-Functional Collaboration:
    • Work closely with internal product, data science, and engineering teams to ensure seamless integration and execution of AI solutions.
    • Provide feedback to product teams to help shape the development of new features and enhancements based on client needs.
  • Market Research and Insights:
    • Stay updated on industry trends, competitive landscape, and emerging technologies in performance marketing.
    • Share insights with clients and internal teams to drive innovation and stay ahead of the competition.
Key Skills and Qualifications

The ideal candidate will possess excellent communication and problem-solving skills, with a proven track record of delivering successful performance marketing campaigns. They should also have experience working with AI-driven marketing solutions and be proficient in using data-driven insights to inform marketing strategies.

  • Performance Marketing Expertise: The candidate should have extensive knowledge of performance marketing channels, including PPC, social media, display, and programmatic advertising.
  • AI-Driven Solutions: Experience with AI-driven marketing solutions and proficiency in using data-driven insights to inform marketing strategies.
  • Communication and Problem-Solving: Excellent communication and problem-solving skills, with a proven track record of delivering successful performance marketing campaigns.
  • Cross-Functional Collaboration: Ability to work closely with internal product, data science, and engineering teams to ensure seamless integration and execution of AI solutions.
Benefits

As a valued member of our team, you can expect a comprehensive benefits package, including competitive salary, bonus structure, and opportunities for professional growth and development.

Other Requirements

This is an exciting opportunity to join our dynamic team and contribute to the success of our clients. If you are a motivated and results-oriented individual with a passion for performance marketing, we encourage you to apply.