Influencer Marketing Specialist

2 weeks ago

Delhi, Delhi, India beBeeGrowth Full time ₹ 50,00,000 - ₹ 1,00,00,000

About Us:

Barcode Entertainment : Strategic Brand Solutions is a leading player in the Indian influencer landscape, collaborating with premium brands and influencers to deliver exceptional results.

Role Overview

You will drive end-to-end ownership of client relationships, strategy, and execution for tech brands—establishing us as the go-to influencer marketing partner in this sector.

Key Responsibilities
  • Category Leadership: Develop and execute the overall strategy for the Tech category, aligning with business objectives.
  • Business Development: Identify, pitch, and acquire new tech clients (consumer tech, B2B tech, apps, gadgets, etc.).
  • Client Relationships: Manage key accounts, ensuring high client satisfaction and long-term partnerships.
  • Campaign Strategy: Design and oversee creative influencer-led campaigns tailored to tech audiences.
  • Team Management: Build, mentor, and lead a team to execute category goals effectively.
  • Market Insights: Track industry trends, competitor activity, and tech innovations to shape category positioning.
  • Revenue Growth: Deliver on revenue targets for the Tech vertical and contribute to the agency's overall growth.
Requirements
  • 5–8 years of experience in influencer marketing, digital marketing, or brand management (with focus on tech brands).
  • Strong network and relationships within the tech industry (brands, agencies, influencers).
  • Proven track record of driving business growth and managing large accounts.
  • Excellent leadership, communication, and negotiation skills.
  • Deep understanding of influencer marketing trends, platforms, and performance metrics.
  • Creative mindset with data-driven decision-making ability.
About Us:

We are part of YKONE and expanding our global reach, redefining the influencer landscape on an international scale.

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