Senior Media Strategist

2 days ago


Mumbai, Maharashtra, India R K SWAMY MEDIA GROUP Full time
R K SWAMY MEDIA GROUP seeks a highly skilled Senior Media Strategist to join our team. With a strong focus on developing innovative media plans, this role is ideal for individuals who thrive in fast-paced environments and are passionate about staying ahead of the curve.

About the Role:
This position involves devising effective media plans, conducting pre- and post-evaluation, competitor analysis, and providing innovative media solutions. The successful candidate will be responsible for helping with pitch presentations, ensuring good relations internally and externally, and maintaining working knowledge of all required software.

Key Responsibilities:
1. Develop comprehensive media plans that meet client objectives.
2. Conduct thorough pre- and post-evaluation of executed plans.
3. Perform competitor analysis to evaluate media strategies.
4. Design innovative tactics for promoting brands.
5. Assist in pitch presentations by conducting research and scouting relevant information.
6. Foster strong relationships with internal teams, client servicing teams, and external partners.
7. Stay up-to-date with software requirements for effective media planning.

Requirements:
* 4-9 years of experience in media planning
* Strong written and verbal communication skills
* Proficiency in software skills
* Self-motivated, team-oriented, goal-oriented, and attention to detail
* Knowledge of BARC and YUMI is beneficial

What We Offer:
We offer a competitive salary of $80,000 - $110,000 per annum, depending on experience.

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