Programmatic Transformation Expert
3 weeks ago
At GroupM, we are seeking a highly skilled Digital Media Strategy Leader to join our team. This is an exciting opportunity for a seasoned professional with experience in digital media buying and programmatic trading.
About the RoleThis role involves developing strong relationships with counterparts in GroupM regional teams, leading the training and growth of the local programmatic team, and enforcing DV360 and TrueView best practices.
Key Responsibilities- Develop and implement digital media buying strategies that drive higher ROI for clients and revenue/margin for GroupM
- Lead the programmatic team in driving efficiency and automation at scale
- Participate in business proposals, leading the programmatic element and supporting in group pitches
- Ensure coordinated and integrated operations with the wider business
- 3+ years of professional experience with digital media preferably within a media agency/trading desk
- Experience in Google Marketing Platform (DV360, CM, GA360)
- Experience in top AdTech & MarTech platforms
- Hands-on experience and knowledge on programmatic platforms
- Clear thought process & strategy to build on existing businesses
- Competent in all Microsoft office software
- A competitive salary of ₹1,200,000 - ₹1,500,000 per annum, depending on experience
- A comprehensive benefits package, including medical insurance, retirement plan, and paid time off
- Opportunities for career growth and professional development
- A dynamic and supportive work environment
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